“Samurai Watch Spirit”
"Samurai" is old Japanese soldier. Those who volunteered their allegiance to the master, sometimes intensely, sometimes calmly, dedicated to achieving their master's goals. We let the strength, glamor, purity, loyalty, spiritual deepness in our watch.
So, what we want to deliver is not just a small piece of machine made in Japan. By letting the ancient Japanese traditional spirit "Samurai Spirit" to be lodged in your wrists and soaked into your lives, we want to deliver "the splendid life supported by the samurai spirit".
You are the "master" for these watches. They help you achieve your big goal. Samurai Spirit is always with you anywhere.